Blurred vision. Poor
night vision. Eyes that feel tired almost all of the time. Frequent eye
exposure to the sun. Poor vision for
your school-age kid. What are the causes of these vision problems and how do
you protect your eyes from them? More importantly, what solutions are available
to help you address these problems?
To help and guide
consumers in understanding and finding the best solutions for their eye
problems, Essilor, the world leader in corrective ophthalmic lenses, has
launched a newly designed website at www.essilor.com.ph. The website is more than just an educational
portal on vision and eye care, it also offers a comprehensive guide to help
consumers find the best and most suitable solutions for their vision
problems.
The website makes it
very easy for consumers to choose the lenses they need. Click on the “Products”
section to see the entire brand portfolio under Essilor: Crizal for clearest vision; Crizal
Transitions for optimum vision solutions both indoors and out; and Varilux
as the #1 progressive lenses for smooth transition from distance through
intermediate and near visions. Then
there’s Crizal Eyezen for connected
people who frequently use digital devices; Xperio
for polarized sunwear for best protection and comfort outdoors; Optifog for long lasting fog-free
vision; and Myopilux for the most
effective myopia control lens available.
Within the section,
consumers can easily choose from lenses which have been carefully classified
according to Age, Need, and Activity. For instance, if you click on Age, you can
choose from lenses for kids, young adults, adults and senior adults. If you’re looking for lenses based on Needs,
you can choose from UV protection, blue light protection, reduce glare, fog
resistance, distance vision and even eye strain prevention, among other issues.
Or if you require lenses based on Activity, you simply click on any of the
following: reading, driving, computer use, and playing sports. Simply click on
the relevant item and the website will recommend lenses based on your
requirement.
Easy-to-understand information
on vision is discussed on the “Learn about Vision” landing page. “All About
Your Eyes” gives facts and trivia about the eyes, eyesight and vision problems,
while “Age And Your Vision” discusses eyesight conditions and problems through
the different life stages. The “All About Lenses” subsection shares the types
and functions of lenses and gives details on caring for these lenses and the
possible conditions that may occur upon using them.
Imparting the
significance of proper eye care is also a top priority. The “Eye Care” subsection goes through each
symptom, condition, sickness, cause and preventive measure for vision problems
comprehensively, and even has a page devoted to the latest news in eye care and
vision research. Finally, “Visiting Your Eye Doctor” explains the critical role
of eye care professionals in vision care. This is helpful for site users who
are planning to have their first-ever optical check-up and trying to find the
best vision solutions for eye problems.
The new website also
now includes a dedicated locator, powered by Google, for visitors to easily
find the licensed vision care clinic or optical shop nearest them. Each page in
the website also has contact functions to allow customers to reach out to the
wide network of eye care professionals accredited by Essilor Philippines.
Visit the new website
now and learn more about what Essilor can do for you at www.essilor.com.ph. You can also visit the Essilor Philippines Facebook page at www.facebook.com/essilorph.
About Essilor
The
world’s leading ophthalmic optics company, Essilor designs, manufactures and
markets a wide range of lenses to improve and protect eyesight. Its corporate
mission is to enable everyone around the world to access lenses that meet his
or her unique visual requirements. To support this vision, the Company
allocates over €160 million to research and development every year, in a
commitment to continuously bring new, more effective products to market.
Essilor’s flagship brands are Varilux®, Crizal®,
Transitions®, Xperio®
and OptifogTM.
It also
develops and markets equipment, instruments and services for eyecare
professionals.
Essilor
reported consolidated revenue of €4.9 billion in 2012 and employs around 50,700
people in some 100 countries. It operates 19 plants, a total of 390
prescription laboratories and edging facilities, as well as several research
and development centers around the world.
Essilor
was classified by Forbes magazine as being among the world’s 30 most innovative
companies.
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