Warabimochi Kamakura: Japan’s Royal Dessert Arrives at SM Megamall - The Filipino Rambler

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Thursday, January 23, 2025

Warabimochi Kamakura: Japan’s Royal Dessert Arrives at SM Megamall

Warabimochi Kamakura, SM Megamall

The highly anticipated Japanese dessert brand, Warabimochi Kamakura, has officially made its Philippine debut at SM Megamall’s Level 3, Mega Fashion Hall. Known for its viral appeal and melt-in-your-mouth desserts, this global sensation is the latest addition to SM Supermalls’ reputation as the #HomeOfFirsts, bringing world-class culinary experiences and first-to-market brands to Filipino food lovers.

A Dessert Fit for Royalty


Once a delicacy exclusive to Japanese royalty, warabimochi has been transformed by Warabimochi Kamakura into a globally celebrated treat. Made with a secret recipe and premium ingredients, their signature warabimochi features a jelly-like texture that dissolves blissfully on the tongue. Diners can enjoy it in two delectable flavors: Kinako (roasted soybean flour) and Matcha, both served with rich, velvety Kuromitsu syrup for the perfect bite.

For a modern twist, Warabimochi Kamakura also offers its famous warabimochi drinks, featuring chewy pieces of their iconic dessert in refreshing beverages. Flavor options include Matcha, Hojicha, Strawberry, Coffee, and the unique Matcha Lemonade. Be on the lookout for limited-edition seasonal drinks, starting with a special Valentine’s flavor set to launch soon!

From Japan to Manila: A Global Sensation


With over 65 stores across Japan and a presence in countries like South Korea, Singapore, Thailand, the USA, and Australia, Warabimochi Kamakura has become a beloved name among dessert enthusiasts worldwide. Known for its irresistible flavors and viral popularity, it’s no wonder the brand draws long lines and eager customers wherever it opens. Now, Filipino dessert lovers can finally experience this sweet sensation at SM Megamall’s Mega Fashion Hall.


Why Visit Warabimochi Kamakura at SM Megamall?


  1. Exclusive Access: SM Megamall is the first and only Philippine location for Warabimochi Kamakura, making it a must-visit destination for foodies.

  2. Unique Offerings: From their signature warabimochi to innovative drinks, there’s something for every dessert lover.

  3. Viral Appeal: Be part of the global phenomenon that has captured hearts (and taste buds) worldwide.


Discover What’s New at SM Megamall


SM Supermalls continues to redefine the Filipino shopping and dining experience as the #HomeOfFirsts. By bringing first-to-market brands like Warabimochi Kamakura, SM Megamall offers a space where unforgettable memories and world-class experiences come together. Whether you’re indulging in sweet treats or exploring new flavors, there’s always something special waiting for you at SM Megamall.

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