Champion Supra Power Pays Tribute to Supra Nanay - The Filipino Rambler


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Tuesday, August 13, 2019

Champion Supra Power Pays Tribute to Supra Nanay

Eight years ago, I moved to the house I got in Cavite. It was my crown of laurel- the fruit of my labor. We still have our house back then in Caloocan and my sister has just moved in her new condo unit and so I stayed in the Cavite house alone. With that I had to everything- cooking, tidying up the house and the laundry. Having not accustomed in doing household chores, I still remember how I cried while I was doing my laundry during my first week of stay in Cavite. I cried not because I did not know how to wash clothes (I'm still not the best up to this time) but it's more of an appreciation to my mom who had been doing our laundry for many years. I called her over the phone, crying, and said thank you and that I appreciate her for not complaining in doing a very hard task like the laundry.

We're 8 in the family and my mom had juggled everything from taking care of us, preparing food, doing the laundry, helping us out on school assignments and making both ends meet. I know many will agree that our mothers are SUPRA MOMS.

Fast forward this day, my mom continue to support and nurture us in a gazillion ways. Now that all us children have grown up, her duties at home have lessened and some of these chores have been our bonding time. Our favorite- doing the grocery. And for every grocery sesh we had, getting the essentials like toiletries and detergent soaps are on top of our list.


There are many detergent brands out there in the market but my mom highly trust CHAMPION. It costs lower than the other brands but is still as effective. 

The team behind Champion has been providing its consumers 4 decades of quality detergents, For this year, they offer superior cleaning with its promise of absolute clean or “puting walang bakas”
with its most powerful whitening formula to date in the form of the new Champion Supra Power.


Champion’s very own endorser and Supra Nanay, Ms. Judy Ann Santos-Agoncillo was introduced during the media launch held earlier this month at the Makati Diamond Residences. She shared her thoughts on Champion Detergent being the only brand for her that’s able to provide her with the high level of cleaning that she and many other Filipino moms need. She also excitedly talked about new Champion Supra Power and her upcoming TV campaign, before providing media guests and partners an exclusive look at her much-awaited TV Commercial. 

Also present during the launch are celebrity teens Ylona Garcia, Heaven Peralejo and Grae Fernandez who talked about their Supra Nanays. Their stories, serving as examples of the types of content Champion hopes to gather for the next phase of their campaign -- #SupraPowerNiNanay – where they’ll be asking consumers to submit stories of their Supra Nanays. Chosen stories could then be eventually featured in a mini-docudigital film featuring those real Supra Nanays.

With Champion’s new and improved formulation, new packaging for the entire Supra Power range, a new TV campaign with no other than Ms. Judy Ann Santos-Agoncillo, and the #SupraPowerNiNanay campaign to gather stories of real Supra Nanays, Champion has quite a lot in store for its consumers for the rest of 2019.

Champion Supra Power available in four fragrance variants –Original Supra Clean, Citrus Fresh, Sunny Fresh, and With Fabric Conditioner – now available in stores, ready to deliver the high level of cleaning for “putingwalangbakas” for Supra Nanays nationwide.


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